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I am a Belgian born multi-media artist and designer who has been residing in downtown Los Angeles since 2011. I grew up in Orlando, Florida and lived in various cities throughout the state, and was in Miami for nine years before moving out to Los Angeles. Besides taking a few art classes in high school and college electives, I am a self-taught artist and received a Bachelor's degree in Business Administration majoring in Marketing and Real Estate from Florida Atlantic University. After a twelve year career in marketing for architecture and real estate firms, I ventured off to start my own company in 2017, Caroline Geys Design Studio. I am as an artist and designer that sways between the commercial and fine art worlds. Both careers have provided me with a wonderful range of opportunities and collaborations with various types of brands, small business clients and collectors, and large organizations in both the public and private sectors.
Since living in Los Angeles, I have created several public works of permanent and temporary art installations, and exhibited in galleries.
For the last year, I have been collaborating on digital content for Dunn-Edwards Paints for their B2B and B2C sales, and creating murals and installation with them for design festivals. In February 2020, I painted my third mural / installation at CAMP during Modernism Week in Palm Springs for their Color of the Year, Minty Fresh. In October 2019, I painted a mural also for their Color of the Year at the WestEdge Design Fair at The Barker Hangar in Santa Monica, CA.
I was selected to participate in the LA Design Festival and collaborate with them to create an interactive and imaginative three-dimensional space bringing their archetypes and the stories of their 2020 colors to life. The festival took place at the ROW DTLA from June 20-23rd, 2019. I also had two of my Pershing Square pieces on view in the ‘conversation’ space where the design talks occurred throughout the duration.
I was living one block from Pershing Square Park for eight years and in February, the City of Los Angeles Department of Recreation and Parks team installed my five, 9’ x 9’ pieces installed in the ‘Art Squared’ portion of the park which were on view till early June, 2019.
A new series of paintings were exhibited in my first international show, “Traces of Geometry” at AXRT Contemporary in Avellino, Italy with Brian Murphy, another Los Angeles artist from May till mid-June. The series will stay in Italy for six months, travel to two art fairs, and return back to the gallery for a group show with resident artists later this year.
In December 2018, I completed five 16’ x 18’ wall graphics that were installed at the ROW DTLA, Building 1’s lobby for permanent installation in association with Preen Inc. Interior Design firm. ROW DTLA is a thirty-acre site of historic buildings and 1.3M SF of creative office space, six buildings, restaurants, and retail stores. The pieces combine digital art and Joshua Tree photography I took with a Phase One 100MP camera. *This project received Hospitality Design Magazine's award in the 'Select-Service Public Space' Category in early June.
Last spring, along with Standard Vision, a Los Angeles digital media company, I was selected as one of the artists to display three of her Vortex digital art pieces on the facade of the Marriott’s four-story digital screen, located across from the Staples Center. The images rotated each hour along with the other selected artists during May 14 - 27th.
From August to November of 2017, I was part of a group exhibition at Cappellini, Italian furniture showroom in West Hollywood with a new series of four recycled hosiery pieces on canvas. I incorporated this material through various works since 2009.
In 2017, I worked with the City of Los Angeles and ‘Night on Broadway’, the downtown music and arts festival titled, ‘LASIM’ (Los Angeles Skyline Interactive Mural). I was also one of seven finalists for ‘21 Broadway Boxes’, a downtown utility box design project as part of the ‘Bringing Back Broadway’ initiative that would be displayed on the iconic Broadway theater street in downtown Los An.
I hand painted two utility boxes also in collaboration with the City of Los Angeles and Beautify Earth for ‘Beautify Hi-Fi’ Project in 2015. The project included a selection of 19 Los Angeles-based artists to paint directly on utility boxes in Historic Filipinotown. Caroline was one of the only artists to be awarded with two boxes as her canvas. In addition with Beautify Earth she has completed two murals in Santa Monica in 2015; Infuse Wellness, a medical spa and Elite Appliances, a high-end appliance store.
I completed a collaboration with Reebok in 2016 for their new fit-hub space to design an indoor mural in West Hollywood. Also that year, she created an interactive exhibition and installation, ‘The Vortex Project’ based on the insertion of color into a stylized norm-core world. The tunnel installation, a 12’ by 9’ sculpture made of recycled hosiery braids, resistance tubing and hardware that attendees could walk through.
I have exhibited in Los Angeles, New York, Miami, Avellino - Italy, and Raleigh, North Carolina.
My artist work and studio encompasses the creation of site-specific interior and exterior murals and installations, fine art, and digital art. Working in various media, I am constantly seeking ways to be innovative and incorporate sustainability practices in installation and sculpture. Through both of my careers, I have explored various aesthetics with a significant gravitation towards a colorful geometrical, linear, and organic contemporary aesthetic.
I am constantly inspired by the natural and built environment, nature’s phenomenons, patterns, op-art, and animal imagery. My most recent series also incorporates abstract figurative elements. Several dimensions of my childhood and early adult-hood are reoccurring themes throughout my art. I utilize this as an abstract language to investigate and decode, concentrating on the chromatic and formal relationships within these compositions. Architectural imaginings in my earlier work are the result of inspiration from my first visit to New York City at the age of 19. Places I’ve traveled to and have dreamed of visiting continue to serve as an inspiration.
I focus on the exploration of various individual forms that make up a city and rural areas; the micro within a macro dynamic including topography, architecture, and cultural and physical infrastructure. These elements encompass the idea of organic vs. environmental, and the nature of urban development. Every line, dot, and color illustrates a connection made among these elements as they meld and recreate each other, serving as points of growth within a composition. Specifically, in the way larger cities accumulate architecture over time and the difference in landscapes between urban and rural locations. Each artwork is developed similarly to the advancement of cities and landscapes with progressive transformation appearing over time, ultimately coming together to form an unexpected and harmonious whole.
All of my work reflects the evolution ranging through life transitions, pedagogy, and nostalgia. Their commonality is integrating the ongoing debate nurture vs. nature or in my case, environmental vs. living. The idea directly ties into my drawings as a young girl. In addition, it functions as an ode to Nietzsche’s encapsulation of metamorphoses: the camel, the lion, and the child. Juxtaposing the natural and linear, while blending the two, creating moments that exude a chaotic delicacy.
As work stretches into various media’s so does my thinking, fueling a velocity of ideas from one medium to another yielding two consistent factors, color and optimism. I experiment with color palettes each series; an important part of my expression, throughout life’s paradigms, exploring the metamorphosis within the context of my life as a visual artist. Each piece that is completed is created with sentiment, purpose, and attention to detail. They are all extensions of each other but acquire their own character, reflecting moments in time.
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